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My First Business Trip with the Microsoft Surface Pro.

I took a rather daring approach to business travel this past week. I hit the road with a my week-old Microsoft Surface Pro tablet and the newest release of Microsoft Office (2013). I travelled to Microsoft for a series of meetings at the annual Global...

Insight Selling Presentation Flow

Applying Insight Selling Technique to Your PowerPoint Presentations

In a single day, two  of my clients discussed strategies on how they would like sell to potential customers. They used the term "Insight Selling," citing the rationale that today's customers are engaging suppliers only after they have done significant due diligence to determine their needs, identify...

Use PowerPoint’s Built-in Tools to Create Amazing Custom Graphics

I am flattered to have been invited to present at the 3rd Annual Outstanding Presentations Workshop, hosted by fellow MVP Ellen Finkelstein. I'm among six other MVP colleagues and Rick Altman, the annual Presentation Summit host, that make up this year's 8-week webinar series.  Ellen...

Ric B is near and dear to my heart. Great book for us PowerPoint Geeks -- and the rest of the world!...

One Slide. One Concept.

[caption id="attachment_93" align="alignleft" width="257" caption="Before: What's so important about the information on this slide?"][/caption] Take a look at the Before slide image here. It's not as bad as many of the slides I've seen in my day. There's a lot of white space and only a few short, succinct...

3 Steps to More Powerful PowerPoint Slides

Step 1 Write your script ­ or notes. Do this in PowerPoint's speaker's notes section. Write one note page per idea. DO NOT start writing on your slides. Step 2 Find a notebook (I have an 8.5 X 11 storyboarding sketchbook) and jot down your headlines, using each page...

Business Opportunity Comparision

Are freelance designers missing out on a business opportunity?

Because she's willing to create presentations using the software that is most appropriate for an end-user, theWiz broadens potential business opportunities. It's the age-old issue: Mac vs. PC.  Which is better? Designers will tell you that the Mac, hands-down, is better for fine design. I won't argue...

PowerPoint Audiences are People, Too

I "grew up" in the marketing and advertising world. For each project we carefully analyzed the target audience in an effort to create relevant and effective materials that connect with them emotionally and compel them to act. We leveraged information using market research, demographics and...